Marshall Corporation makes a special-purpose D4H machine used in the textile industry. Marshall has designed the D4H machine for 2021 to be distinct from its competitors. It has been generally regarded as a superior machine. Marshall presents the following data for the years 2021 and 2022. (Click the icon to view the data.) (Click the icon to view the components.) Suppose that between 2021 and 2022 the market for Marshall's special-purpose machines grew at 5%. All increases in market share (that is, sales increases greater than 5%) are the result of Marshall's strategic actions. Required Calculate how much of the change in operating income between 2021 and 2022 is due to the industry market-size factors, cost leadership, and product differentiation. How successful has Marshall been in implementing its strategy? Explain. Begin by selecting the formula you will use. Then, enter the amounts and calculate the change in operating income due to industry market-size factors. Determine whether the amount has a favourable or an unfavourable effect on operating income. (Hold all decimals in interim calculations. Round your final answer to the nearest whole number. Label the component as favourable "F" or unfavourable "U".) Growth component x( Unit increase from market size 1 Total unit increase = Change in operating income due to industry market size
Marshall Corporation makes a special-purpose D4H machine used in the textile industry. Marshall has designed the D4H machine for 2021 to be distinct from its competitors. It has been generally regarded as a superior machine. Marshall presents the following data for the years 2021 and 2022. (Click the icon to view the data.) (Click the icon to view the components.) Suppose that between 2021 and 2022 the market for Marshall's special-purpose machines grew at 5%. All increases in market share (that is, sales increases greater than 5%) are the result of Marshall's strategic actions. Required Calculate how much of the change in operating income between 2021 and 2022 is due to the industry market-size factors, cost leadership, and product differentiation. How successful has Marshall been in implementing its strategy? Explain. Begin by selecting the formula you will use. Then, enter the amounts and calculate the change in operating income due to industry market-size factors. Determine whether the amount has a favourable or an unfavourable effect on operating income. (Hold all decimals in interim calculations. Round your final answer to the nearest whole number. Label the component as favourable "F" or unfavourable "U".) Growth component x( Unit increase from market size 1 Total unit increase = Change in operating income due to industry market size
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
Problem 1Q
Related questions
Question

Transcribed Image Text:Marshall Corporation makes a special-purpose D4H machine used in the textile industry. Marshall has designed the D4H machine for 2021 to be distinct from its competitors. It has
been generally regarded as a superior machine. Marshall presents the following data for the years 2021 and 2022.
(Click the icon to view the data.)
(Click the icon to view the components.)
Suppose that between 2021 and 2022 the market for Marshall's special-purpose machines grew at 5%. All increases in market share (that is, sales increases greater than 5%) are the
result of Marshall's strategic actions.
Required
Calculate how much of the change in operating income between 2021 and 2022 is due to the industry market-size factors, cost leadership, and product differentiation. How successful
has Marshall been in implementing its strategy? Explain.
Begin by selecting the formula you will use. Then, enter the amounts and calculate the change in operating income due to industry market-size factors. Determine whether the amount
has a favourable or an unfavourable effect on operating income. (Hold all decimals in interim calculations. Round your final answer to the nearest whole number. Label the component
as favourable "F" or unfavourable "U".)
Growth component x(
x(
C
Unit increase
from market size
1 Total unit increase
) =
) =
Change in operating income
due to industry market size

Transcribed Image Text:Data table
Units of D4H produced and sold
1.
2. Selling price
3.
Direct materials (kilograms)
4. Direct material cost per kilogram
5. Manufacturing capacity (units of D4H)
6. Total conversion costs
7.
8. Selling and customer-service capacity
9.
Total selling and customer-service costs
10. Selling and customer-service capacity cost per customer
11. Design staff
12. Total design costs
13. Design cost per employee
Conversion cost per unit of capacity
Alt+Q
Print
Done
$
$
210
41,000 $
310,000
7.25 $
250
2,125,000 $
8,500 $
$
$
2,150,000
8,600
95 customers 90 customers
900,000
10,000
12
1,045,000 $
11,000 $
12
1,212,000 $
101,000 $
$
$
ZUZT
$
$
ZUZZ
235
43,000
325,000
7.75
250
1,218,000
101,500
(similar to)
Data table
HW Score: 3.03%, 0.12 of 4 points
Daint 0 10 of 1
Revenue effect of growth
Cost effect of growth
The company has chosen a product differentiation strategy. The growth, price-
recovery, and productivity components of the change in operating income
from 2021 to 2022 are as follows:
Change in operating income due to growth
Revenue effect of price-recovery
Cost effect of price-recovery
Change in operating income due to price-recovery
Change in operating income due to productivity
Print
Done
$ 1,025,000 F
267,561
U
757,439
F
470,000 F
109,453
U
360,547
F
219,764
$
$
$
$
-
F
O
Save
Jetitors. It h
han 5%) ar
How succe
ther the an
the compo
Expert Solution

This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
This is a popular solution!
Trending now
This is a popular solution!
Step by step
Solved in 4 steps with 5 images

Knowledge Booster
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, accounting and related others by exploring similar questions and additional content below.Recommended textbooks for you


Accounting
Accounting
ISBN:
9781337272094
Author:
WARREN, Carl S., Reeve, James M., Duchac, Jonathan E.
Publisher:
Cengage Learning,

Accounting Information Systems
Accounting
ISBN:
9781337619202
Author:
Hall, James A.
Publisher:
Cengage Learning,


Accounting
Accounting
ISBN:
9781337272094
Author:
WARREN, Carl S., Reeve, James M., Duchac, Jonathan E.
Publisher:
Cengage Learning,

Accounting Information Systems
Accounting
ISBN:
9781337619202
Author:
Hall, James A.
Publisher:
Cengage Learning,

Horngren's Cost Accounting: A Managerial Emphasis…
Accounting
ISBN:
9780134475585
Author:
Srikant M. Datar, Madhav V. Rajan
Publisher:
PEARSON

Intermediate Accounting
Accounting
ISBN:
9781259722660
Author:
J. David Spiceland, Mark W. Nelson, Wayne M Thomas
Publisher:
McGraw-Hill Education

Financial and Managerial Accounting
Accounting
ISBN:
9781259726705
Author:
John J Wild, Ken W. Shaw, Barbara Chiappetta Fundamental Accounting Principles
Publisher:
McGraw-Hill Education