Marketing uses of social networking. Choose two onlineretailers and two manufacturers. Go to each website. Compareand contrast how all four firms use blogs and/or podcaststo market their products. Which, in your opinion, uses theseonline strategies most effectively?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter10: Digital Marketing And Social Networking
Section: Chapter Questions
Problem 1DYMP
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Marketing uses of social networking. Choose two online
retailers and two manufacturers. Go to each website. Compare
and contrast how all four firms use blogs and/or podcasts
to market their products. Which, in your opinion, uses these
online strategies most effectively?

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