5. I love being a Dad, and I intend to capture my daughter's life on some sort of permanent media. Specifically. I have chosen to use an Apple iPhone. My choice to use the iPhone is based an: Oa Demand O b. Affordability O. Want O d. Need 9. Companies that can retain by satisfying them better than the competitors wil be more in the long run O a Fewer customers, unprofitable O b. More customers, stable O. More customer base, unprofitable Od. More customers, profitable 20.Which of the following refers to marketing channel? O a Marketing Myopia Ob. Retailing O. Integrated Marketing Communication O d. Distribution intermediaries

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Inflation and Purchasing Power Theory

In economic terms, Inflation refers to the increase in the costs of various commodities which are used in daily lifestyle like food, clothes, transport, etc. over a specific time. It may lead to a fall in the purchasing power of the people and also affects the exchange rate of the currency because of the price increase. As the purchasing power falls the unit of the currency in the economy falls. When the prices of the commodities are decreased, then the purchasing power of the consumers will rise, then it will lead to deflation and changes the currency of the base economy to that of the foreign economy which will lead to change in exchange rates.