Make brief notes on the topics listed below. Customer Relationship Management (CRM) is a term that refers to the management of customer relationships. Enterprise Resource Management (ERP) Management of the Supply Chain What are the advantages and disadvantages of putting each of these into action?

Purchasing and Supply Chain Management
6th Edition
ISBN:9781285869681
Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
ChapterC: Cases
Section: Chapter Questions
Problem 3.8A
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Make brief notes on the topics listed below.

Customer Relationship Management (CRM) is a term that refers to the management of customer relationships.
Enterprise Resource Management (ERP)
Management of the Supply Chain
What are the advantages and disadvantages of putting each of these into action?

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