Lou Barlow, a divisional manager for Sage Company, has an opportunity to manufacture and sell one of two new products f ve-year period. His annual pay raises are determined by his division's return on investment (ROI), which has exceeded 18% each of st three years. He has computed the cost and revenue estimates for each product as follows: Product A Initial investment: Cost of equipment (zero salvage value) $170,000 Annual revenues and costs: Product B $380,000

Essentials Of Investments
11th Edition
ISBN:9781260013924
Author:Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Publisher:Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Chapter1: Investments: Background And Issues
Section: Chapter Questions
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Solve:

1. Calculate the profitability index for each product.

2. Calculate the simple rate of return for each product.

3. Which of the two products should Lou's division pursue.

Lou Barlow, a divisional manager for Sage Company, has an opportunity to manufacture and sell one of two new products for a five-year period. His annual pay raises are determined by his division’s return on investment (ROI), which has exceeded 18% each of the last three years. He has computed the cost and revenue estimates for each product as follows:

|                   | Product A | Product B |
|-------------------|-----------|-----------|
| **Initial investment:**        |           |           |
| Cost of equipment (zero salvage value) | $170,000   | $380,000   |
| **Annual revenues and costs:** |           |           |
| Sales revenues                | $250,000   | $350,000   |
| Variable expenses             | $120,000   | $170,000   |
| Depreciation expense          | $34,000    | $76,000    |
| Fixed out-of-pocket operating costs | $70,000    | $50,000    |

The company’s discount rate is 16%.
Transcribed Image Text:Lou Barlow, a divisional manager for Sage Company, has an opportunity to manufacture and sell one of two new products for a five-year period. His annual pay raises are determined by his division’s return on investment (ROI), which has exceeded 18% each of the last three years. He has computed the cost and revenue estimates for each product as follows: | | Product A | Product B | |-------------------|-----------|-----------| | **Initial investment:** | | | | Cost of equipment (zero salvage value) | $170,000 | $380,000 | | **Annual revenues and costs:** | | | | Sales revenues | $250,000 | $350,000 | | Variable expenses | $120,000 | $170,000 | | Depreciation expense | $34,000 | $76,000 | | Fixed out-of-pocket operating costs | $70,000 | $50,000 | The company’s discount rate is 16%.
Expert Solution
Step 1: Given:

Here,


Product AProduct B
Cost of Equipment $ 170,000.00 $ 380,000.00
Life of Equipment in years55
Sales Revenues $ 250,000.00 $ 350,000.00
Variable Expenses $ 120,000.00 $ 170,000.00
Depreciation Expenses $   34,000.00 $   76,000.00
Fixed Cost $   70,000.00 $   50,000.00
Discount Rate16%16%
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