List and define the five dimensions of service quality. Describe the services provided by a firm you do business with (e.g. your doctor, your favourite restaurant, recent visit in a tourist spot etc.) on each of the dimensions.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter13: Services Marketing
Section: Chapter Questions
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QUESTION: List and define the five dimensions of service quality. Describe the services provided by a firm you do business with (e.g. your doctor, your favourite restaurant, recent visit in a tourist spot etc.) on each of the dimensions.

 

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ISBN:
9780357033791
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Pride, William M
Publisher:
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