Libby wishes to access data on how consumers in general shop online. She has found relevant data sets from two different sources: - Data from an online survey of 100 people which contained ten questions that could be answered either Yes or No - Data from in-depth face-to face interviews with 100 people What is the problem for Libby with the data from these two sources A. It lacks comparability as different definitions were used B. It lacks comparability as different measurement tools were used C. It lacks accuracy as different definitions were used D. It lacks accuracy as different measurement tools were used
Libby wishes to access data on how consumers in general shop online. She has found relevant data sets from two different sources:
- Data from an online survey of 100 people which contained ten questions that could be answered either Yes or No
- Data from in-depth face-to face interviews with 100 people
What is the problem for Libby with the data from these two sources
A. It lacks comparability as different definitions were used
B. It lacks comparability as different measurement tools were used
C. It lacks accuracy as different definitions were used
D. It lacks accuracy as different measurement tools were used
Here we are given 4 statements and we have to identify what is the problem for Libby with the data from these two sources.
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