Keep-or-Drop Decision Charlevoix Company produces three products: Torch, Elk, and Walloon. A segmented income statement follows: Elk Walloon (Shown in 000's) Sales revenue Less: Variable expenses Contribution margin Less direct fixed expenses: Depreciation Advertising Torch $1,280 $185 1,115 $165 45 $140 15 2. Should Petoskey keep or drop Walloon? Keep $315 221 $94 85 11 50 95 Segment margin $20 $40 $(29) $31 Direct fixed expenses consist of depreciation and advertising. All depreciation on the equipment is dedicated to the product lines. None of the equipment can be sold. Assume that each of the three products has a different marketing campaign whose advertising would remain if the associated product were dropped. Required: Total 112 $1,780 1,381 $399 76 292 1. Conceptual Connection: Estimate the impact on profit that would result from dropping Wallon. Enter amount in full, rather than in thousands. For example, "15000" rather than "15". Decrease ✓
Keep-or-Drop Decision Charlevoix Company produces three products: Torch, Elk, and Walloon. A segmented income statement follows: Elk Walloon (Shown in 000's) Sales revenue Less: Variable expenses Contribution margin Less direct fixed expenses: Depreciation Advertising Torch $1,280 $185 1,115 $165 45 $140 15 2. Should Petoskey keep or drop Walloon? Keep $315 221 $94 85 11 50 95 Segment margin $20 $40 $(29) $31 Direct fixed expenses consist of depreciation and advertising. All depreciation on the equipment is dedicated to the product lines. None of the equipment can be sold. Assume that each of the three products has a different marketing campaign whose advertising would remain if the associated product were dropped. Required: Total 112 $1,780 1,381 $399 76 292 1. Conceptual Connection: Estimate the impact on profit that would result from dropping Wallon. Enter amount in full, rather than in thousands. For example, "15000" rather than "15". Decrease ✓
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
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Transcribed Image Text:Keep-or-Drop Decision
Charlevoix Company produces three products: Torch, Elk, and Walloon. A segmented income statement follows:
Sales revenue
Less: Variable expenses
Contribution margin
Less direct fixed expenses:
Depreciation
Advertising
Torch Elk
$1,280
1,115
$165
Walloon
(Shown in 000's)
$185
50
95
$20
2. Should Petoskey keep or drop Walloon?
Keep
45
$140
15
85
$40
76
292
Segment margin
$31
Direct fixed expenses consist of depreciation and advertising. All depreciation on the equipment is dedicated to the product lines. None of the equipment can be sold.
Assume that each of the three products has a different marketing campaign whose advertising would remain if the associated product were dropped.
Required:
$315 $1,780
221 1,381
$94
$399
11
Total
112
$(29)
1. Conceptual Connection: Estimate the impact on profit that would result from dropping Wallon. Enter amount in full, rather than in thousands. For example,
"15000" rather than "15".
Decrease
✓
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