is there  an ethical issue that must be considered between the financial advisor and the client in regard to a knowledge gap?

considering the need to get to know the customer, how does the advisor present financial products fairly? And does a comparative of financial products always work? Can the behavioral component of the client  to purchase a financial product and the complexity of the financial product provide a hinderance to an ethical presentation?

How does an investment advisor deal with a situation where he is convinced the client’s investment decisions fall outside his investment objectives and risk tolerance? What are the ethical issues?

In what way can Compensation and bonus policies significantly impact an Investment Advisor's ethical decision-making?.