If you were a segment manager at McDonald's how would you target coffee products to senior citizens?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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me
3. If you were a segment manager at McDonald's how would you target coffee
products to senior citizens?
w
home
F8
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5
6
7
8
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Transcribed Image Text:me 3. If you were a segment manager at McDonald's how would you target coffee products to senior citizens? w home F8 & % 5 6 7 8 E R T Y
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