If there is no past adoption data for a new product category, what's an alternative approach to adoption analysis? A. One can use an analogous product to estimate the coefficients of innovation and imitation (p & q) to determine possible growth pattern and use a rough estimate of market size to forecast B. One can use an analogous product to estimate the potential market size (m) and use rough estimates of the coefficients of innovation and imitation (p & q) to forecast C. If there is no data for a new product category, then no adoption analysis is possible D. None of the above

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