If all of your behavior is ethical, then, according to the categorical imperative, you are willing to have your life story printed in The New York Times. Thus, you needn’t be concerned about the data and business intelligence created about you. However, consider the following: Suppose, as the most junior member of a club, you are required to purchase beer for your club’s bi-monthly beer fest. To obtain a substantial discount from the vendor, you use your customer loyalty card for thesepurchases. A data aggregator obtains your purchase history and classifies you as a heavy drinker. Unknown to you, the data aggregator informs your medical insurance company of its classification. Your insurance premiums increase, and you never know why. Using either the categorical imperative or utilitarianism, is there an ethical problem here?

Database System Concepts
7th Edition
ISBN:9780078022159
Author:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Publisher:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Chapter1: Introduction
Section: Chapter Questions
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If all of your behavior is ethical, then, according to the categorical imperative, you are willing to have your life story printed in The New York Times. Thus, you needn’t be concerned about the data and business intelligence created about you. However, consider the following:

Suppose, as the most junior member of a club, you are required to purchase beer for your club’s bi-monthly beer fest. To obtain a substantial discount from the vendor, you use your customer loyalty card for these
purchases. A data aggregator obtains your purchase history and classifies you as a heavy drinker. Unknown to you, the data aggregator informs your medical insurance company of its classification. Your insurance premiums increase, and you never know why. Using either the categorical imperative or utilitarianism, is there an ethical problem here?

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