I- Demand for a product is estimated to be Q=960 - 1.2P + 1.4Y +.003A where, Q and P are the quantity and price of the product respectively, Y is income, and A is the advertising expenditures. All the variables are in the natural logarithmic form and all the estimated coefficients are statistically significant. The average annual sale and the average price of the product are 60000 units and $8000 respectively. income elasticity of demand is advertising elasticity of demand A. Price elasticity of demand is is B. The optimum level of advertising spending for the firm is

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I- Demand for a product is estimated to be Q=960 - 1.2P + 1.4Y +.003A
where, Q and P are the quantity and price of the product respectively, Y is income, and A is the advertising
expenditures. All the variables are in the natural logarithmic form and all the estimated coefficients are statistically
significant. The average annual sale and the average price of the product are 60000 units and $8000 respectively.
A. Price elasticity of demand is -------------, income elasticity of demand is ---------, advertising elasticity of demand
is
B. The optimum level of advertising spending for the firm is
Transcribed Image Text:I- Demand for a product is estimated to be Q=960 - 1.2P + 1.4Y +.003A where, Q and P are the quantity and price of the product respectively, Y is income, and A is the advertising expenditures. All the variables are in the natural logarithmic form and all the estimated coefficients are statistically significant. The average annual sale and the average price of the product are 60000 units and $8000 respectively. A. Price elasticity of demand is -------------, income elasticity of demand is ---------, advertising elasticity of demand is B. The optimum level of advertising spending for the firm is
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