How does ERM adoption and implementation in the higher education environment differ from the for-profit environment? Why is culture important to consider when implementing ERM? What are some 2024 resources supporting this?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter4: Social Responsibility And Ethics In Marketing
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How does ERM adoption and implementation in the higher education environment differ from the for-profit environment? Why is culture important to consider when implementing ERM? What are some 2024 resources supporting this?

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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing