How cluster analysis can assist retail in providing more personalised experiences and developing valuable relationships with consumers? (Please provide example to describe, thanks)
How cluster analysis can assist retail in providing more personalised experiences and developing valuable relationships with consumers? (Please provide example to describe, thanks)
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 3SC
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How cluster analysis can assist retail in providing more personalised experiences and developing valuable relationships with consumers? (Please provide example to describe, thanks)
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