FalseGillette is a famous brand withmany branches in differentlocations around the world; itproduces razors and marketthem to men and women, withpackaging and advertisingmessages that differaccording to whom theOproduct will be sold to. In theabove example, Gillette isusing income differences as abasis for segmentation. *O TrueO False58 After preparing the financialreports of the company, Karimcame to the conclusion thathe needs more capital in orderto expand his work. For thispurpose, he prepared a fulldocument that shows hishealthy financial standing andhis future plans that will help inflourishing the business. Karimis preparing the document togain the trust of a creditor andconvince him to lend him the*money.TrueO False

Segmentation: segmentation is a marketing strategy that divides the market into different segments…

Answered: Gillette is a famous brand w

FINANCIAL ACCOUNTING

10th Edition

ISBN:9781259964947

Author:Libby

Publisher:Libby

Chapter1: Financial Statements And Business Decisions

Section: Chapter Questions

Problem 1Q

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Transcribed Image Text:False Gillette is a famous brand with many branches in different locations around the world; it produces razors and market them to men and women, with packaging and advertising messages that differ according to whom the Oproduct will be sold to. In the above example, Gillette is using income differences as a basis for segmentation. * O True O False 58

After preparing the financial
reports of the company, Karim
came to the conclusion that
he needs more capital in order
to expand his work. For this
purpose, he prepared a full
document that shows his
healthy financial standing and
his future plans that will help in
flourishing the business. Karim
is preparing the document to
gain the trust of a creditor and
convince him to lend him the
*
money.
True
O False

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