Chapter1: Making Economics Decisions
Section: Chapter Questions
Problem 1QTC
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Question
Estimate the following model: purchase = β0 + β1traditional + β2aggregator + β3substack

Transcribed Image Text:Here is the transcribed data table:
| source | purchase | rating | payment | device | media | social | traditional | aggregator | substack |
|---------|----------|--------|---------|--------|-------|--------|-------------|------------|----------|
| home | 197 | 1 | other | mobile | 2 | 0 | 0 | 1 | 0 |
| landing | 141 | 1 | credit | other | 2 | 0 | 1 | 0 | 0 |
| landing | 892 | 4 | other | mobile | 1 | 0 | 1 | 0 | 0 |
| home | 535 | 3 | other | mobile | 4 | 0 | 0 | 1 | 1 |
| landing | 125 | 1 | credit | other | 2 | 0 | 1 | 0 | 0 |
| landing | 365 | 3 | credit | other | 3 | 0 | 1 | 0 | 0 |
| home | 306 | 2 | other | other | 4 | 0 | 0 | 1 | 1 |
| landing | 138 | 1 | other | mobile | 3 | 0 | 1 | 0 | 0 |
| landing | 402 | 2 | other | mobile | 3 | 0 | 1 | 0 | 0 |
| home | 560 | 2 | credit | mobile | 3 | 0 | 0 | 1 | 0 |
| home | 195 | 0 | other | mobile | 2 | 0 | 1 | 0 | 0 |
| home | 197 | 1 | other | other | 2 | 0 | 0 | 1 | 0 |
| home |
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