e Lightning has an MSRP of $2,500. The Their fixed costs are $2,000,000. You are ther you should sell the Lightning via a re Eugged typically discounts its products 18 ng for 55% distributor margin.

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
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Julia's Motorcycles Inc. produces one model of motorcycle, called the
Lightning. The Lightning has an MSRP of $2,500. The cost to produce one
unit is $800. Their fixed costs are $2,000,000. You are responsible for
deciding whether you should sell the Lightning via a retailer named Rugged
Motors Inc. Rugged typically discounts its products 18% from the MSRP.
They are asking for 55% distributor margin.
What is Julia's selling price? (show your work)
Transcribed Image Text:Julia's Motorcycles Inc. produces one model of motorcycle, called the Lightning. The Lightning has an MSRP of $2,500. The cost to produce one unit is $800. Their fixed costs are $2,000,000. You are responsible for deciding whether you should sell the Lightning via a retailer named Rugged Motors Inc. Rugged typically discounts its products 18% from the MSRP. They are asking for 55% distributor margin. What is Julia's selling price? (show your work)
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