During which step of the marketing segmentation, targeting, and positioning process does the firm develop a marketing mix for each segment? O a. Market positioning O b. Market segmentation O c. Market targeting O d. Market development

Q: The process or set of processes that links the producers, customers, and end users to the marketer…

A: The process or set of process which links the producers, customers and the end users to the marketer…

Q: 5. Firms divide their customers into groups by where they live or work. This type of segmentation…

A: The correct option is option D. None of the above.

Q: For each of the following consumption​ behaviors, give an example for each and describe how…

A: A target market is referred to as a segment of the entire market that includes the potential…

Marketing Plan

A marketing plan is a roadmap used by a business organization to execute and track its marketing strategy. In other words, it is a set of specified actions intended to attract potential customers and clients and influence them to buy the product and services of the business organization.