discusses Milton Triedman's critiques of the liquidity preferences model and his findings regarding the behavior of the market interest rate

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter9: Market Segmentation, Targeting, And Positioning
Section9.6: Behavioral Segmentation
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discusses Milton Triedman's critiques of the
liquidity preferences model and his findings
regarding the behavior of the market interest
rate
Transcribed Image Text:discusses Milton Triedman's critiques of the liquidity preferences model and his findings regarding the behavior of the market interest rate
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