Discuss the techniques of forecasting and its types. Also explain the limitations of each technique?
Discuss the techniques of forecasting and its types. Also explain the limitations of each technique?
Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter14: Pricing Strategies
Section14.2: Forecasting Demand
Problem 1LO
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Discuss the techniques of forecasting and its types. Also explain the limitations of each technique?
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