Discuss the impact of the changing age structure of the population on consumer spending and buying behavior. Why is this trend important to marketers?Why should marketers pay close attention to the cultural environment?

Q: In what ways are cultural values changing in America?  How are marketers responding to these…

A: Marketers - Marketers are an individual or a company who advertise their products to promote sales.…

Q: Of the four sets of factors affecting consumer behavior, which most strongly affects how college…

A: The four sets of factors affecting consumer behavior are as follows: Economic factors Social and…

Q: Explain how social visibility helps in determining the Level of Consumer Involvement?

A: The level of customer engagement in a company has an effect on consumer conduct.

Q: Why should marketers pay attention to the political environment?

A: Marketer is an individual in any business organization that promotes and advertises products and…

Q: Marketing is not relevant for poorer markets? Why?

A: Marketing is the term used to describe a company's efforts to promote the purchase or sale of a…

Q: Should marketers play a role in helping consumers avoid the dark side?

A: A person who is responsible for creating a connection between a consumer and the product is known as…

Q: What makes the market segmentation effective or ineffective.

A: Market segmentation can be referred to as the process of activity of dividing the entire customer…

Q: In what ways are cultural values changing? How are  marketers responding to these changes?

A: Cultural values have radically changed dor the consumer for the last two decades. Consumers have…

Q: Which type of income is of particular interest to marketers? Why?

A: Interest is a kind of charge or a kind of money which is being charged on a specific amount which is…

Q: Explain how do wealth and consumer credit affect consumer buying power ?

A: Consumer's buying power depends on their purchasing power. Purchasing power is related to ability of…

Q: What is market fragmentation, and what are its consequences for marketers?

A: Market fragmentation refers to the notion that all markets are diverse and, over time, break down…