Dexter company makes cricket bats. Analysis of financial records for the current year reveals the following Average selling price $150 direct material $60.00 direct Labour $25 variable cost $15 Annual fixed costs selling $22,000 administrative $48,000 Melissa companies president has asked you to help her answer the following questions d) a marketing consultant told Melissa that she could increase number of bats sold by 30% if she would lower the selling price by 10% and spend $20,000 on advertising. She has been selling 3000 bats, should she make these two related changes?
Cost-Volume-Profit Analysis
Cost Volume Profit (CVP) analysis is a cost accounting method that analyses the effect of fluctuating cost and volume on the operating profit. Also known as break-even analysis, CVP determines the break-even point for varying volumes of sales and cost structures. This information helps the managers make economic decisions on a short-term basis. CVP analysis is based on many assumptions. Sales price, variable costs, and fixed costs per unit are assumed to be constant. The analysis also assumes that all units produced are sold and costs get impacted due to changes in activities. All costs incurred by the company like administrative, manufacturing, and selling costs are identified as either fixed or variable.
Marginal Costing
Marginal cost is defined as the change in the total cost which takes place when one additional unit of a product is manufactured. The marginal cost is influenced only by the variations which generally occur in the variable costs because the fixed costs remain the same irrespective of the output produced. The concept of marginal cost is used for product pricing when the customers want the lowest possible price for a certain number of orders. There is no accounting entry for marginal cost and it is only used by the management for taking effective decisions.
Dexter company makes cricket bats. Analysis of financial records for the current year reveals the following
Average selling price $150
direct material $60.00
direct Labour $25
variable cost $15
Annual fixed costs
selling $22,000
administrative $48,000
Melissa companies president has asked you to help her answer the following questions
d) a marketing consultant told Melissa that she could increase number of bats sold by 30% if she would lower the selling price by 10% and spend $20,000 on advertising. She has been selling 3000 bats, should she make these two related changes?
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