Data for Hermann Corporation are shown below: Selling price Variable expenses Contribution margin Per Unit $ 85 51 $ 34 Percent of Sales 100% 60 40% Fixed expenses are $77,000 per month and the company is selling 2,600 units per month. Required: 1-a. How much will net operating income increase (decrease) per month if the monthly advertising budget increases by $8,200, the monthly sales volume increases by 100 units, and the total monthly sales increase by $8,500? 1-b. Should the advertising budget be increased?
Data for Hermann Corporation are shown below: Selling price Variable expenses Contribution margin Per Unit $ 85 51 $ 34 Percent of Sales 100% 60 40% Fixed expenses are $77,000 per month and the company is selling 2,600 units per month. Required: 1-a. How much will net operating income increase (decrease) per month if the monthly advertising budget increases by $8,200, the monthly sales volume increases by 100 units, and the total monthly sales increase by $8,500? 1-b. Should the advertising budget be increased?
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
Problem 1Q
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Data for Hermann Corporation are shown below:
Selling price
Variable expenses
Contribution margin
Per Unit
$ 85
51
$34
Fixed expenses are $77,000 per month and the company is selling 2,600 units per month.
Required:
1-a. How much will net operating income increase (decrease) per month if the monthly advertising budget increases by $8,200, the
monthly sales volume increases by 100 units, and the total monthly sales increase by $8,500?
1-b. Should the advertising budget be increased?
Reg 1A
Percent of
Sales
100%
60
40%
Complete this question by entering your answers in the tabs below.
Reg 1B
How much will net operating income increase (decrease) per month if the monthly advertising budget increases by $8,200,
the monthly sales volume increases by 100 units, and the total monthly sales increase by $8,500? (Do not round intermediate
calculations.)
Net operating income
decreases
by
Reg 1A
Req 1B >
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