Data for Hermann Corporation are shown below: Per Unit Percent of Sales $90 100% Selling price Variable expenses 63 Contribution margin $27 Fixed expenses are $78,000 per month and the company is selling 3,500 units per month. Required: 1-a. How much will net operating income increase (decrease) per month if the monthly advertising budget increases by $8,300, the monthly sales volume increases by 100 units, and the total monthly sales increase by $9,000? 1-b. Should the advertising budget be increased? 70 30%
Data for Hermann Corporation are shown below: Per Unit Percent of Sales $90 100% Selling price Variable expenses 63 Contribution margin $27 Fixed expenses are $78,000 per month and the company is selling 3,500 units per month. Required: 1-a. How much will net operating income increase (decrease) per month if the monthly advertising budget increases by $8,300, the monthly sales volume increases by 100 units, and the total monthly sales increase by $9,000? 1-b. Should the advertising budget be increased? 70 30%
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
Problem 1Q
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![Data for Hermann Corporation are shown below:
Per Unit Percent of Sales
$90
100%
Selling price
Variable expenses 63
Contribution margin $27
Fixed expenses are $78,000 per month and the company is
selling 3,500 units per month.
70
30%
Required:
1-a. How much will net operating income increase (decrease)
per month if the monthly advertising budget increases by
$8,300, the monthly sales volume increases by 100 units, and
the total monthly sales increase by $9,000?
1-b. Should the advertising budget be increased?](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F0a566f77-d7e8-4910-9c09-a31d7141a31f%2F7a180baa-9e85-4f0a-bc14-5dbd8eeb60c8%2F4nl5gfo_processed.jpeg&w=3840&q=75)
Transcribed Image Text:Data for Hermann Corporation are shown below:
Per Unit Percent of Sales
$90
100%
Selling price
Variable expenses 63
Contribution margin $27
Fixed expenses are $78,000 per month and the company is
selling 3,500 units per month.
70
30%
Required:
1-a. How much will net operating income increase (decrease)
per month if the monthly advertising budget increases by
$8,300, the monthly sales volume increases by 100 units, and
the total monthly sales increase by $9,000?
1-b. Should the advertising budget be increased?
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