Consider the CEO of a company that sells coffee at small free standing shops around the country. The Board of Directors is considering increasing the number of locations in an effort to increase total revenue, ceteris paribus. Number of locations Total revenue 2012 2000 $60 million 2013 2.500 $75 million Based on the CEO's analysis, he reports to the Board that... total revenue is unit elastic with respect to the number of locations. total revenue is inelastic with respect to the number of locations. total revenue is elastic with respect to the number of locations.

ENGR.ECONOMIC ANALYSIS
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Chapter1: Making Economics Decisions
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Consider the CEO of a company that sells coffee at small free standing shops around
the country. The Board of Directors is considering increasing the number of locations
in an effort to increase total revenue, ceteris paribus.
Number of locations
Total revenue
2012
2000
$60 million
2013
2500
$75 million
Based on the CEO's analysis, he reports to the Board that....
total revenue is unit elastic with respect to the number of locations.
total revenue is inelastic with respect to the number of locations.
total revenue is elastic with respect to the number of locations.
Transcribed Image Text:Consider the CEO of a company that sells coffee at small free standing shops around the country. The Board of Directors is considering increasing the number of locations in an effort to increase total revenue, ceteris paribus. Number of locations Total revenue 2012 2000 $60 million 2013 2500 $75 million Based on the CEO's analysis, he reports to the Board that.... total revenue is unit elastic with respect to the number of locations. total revenue is inelastic with respect to the number of locations. total revenue is elastic with respect to the number of locations.
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