Coney Adventures Inc. sells one product for $5. The variable cost per item is $3, and the fixed costs for the firm are $40. Assume that Redlands currently sells 40 units. Redlands estimates that if it increased sales price to $6 per unit demand would decrease by 10%. Determine if Redlands should increase its selling price. (Ignore income taxes.) Assume that Redlands currently sells 30 units and has a 40% income tax rate. The firm estimates that a $25 increase in fixed cost from automating the plant would lower variable costs to $2 per unit. Determine if Redlands should change its cost structure.

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
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Coney Adventures Inc. sells one product for $5. The variable cost per item is $3, and the fixed costs for the firm are $40.

  1. Assume that Redlands currently sells 40 units. Redlands estimates that if it increased sales price to $6 per unit demand would decrease by 10%. Determine if Redlands should increase its selling price. (Ignore income taxes.)
  2. Assume that Redlands currently sells 30 units and has a 40% income tax rate. The firm estimates that a $25 increase in fixed cost from automating the plant would lower variable costs to $2 per unit. Determine if Redlands should change its cost structure.
Expert Solution
Step 1 Introduction

Coney Adventures Inc. sells its product at $ 5 per unit which has a variable cost of $ 3 and has a total fixed cost of $ 40. 

Coney Adventures Inc. wants to increase its selling price to $ 6  under one option and in the second option, it wants to change its cost structure. 

It wants to know that it would be profitable for the organization. Let see............

 

 

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