Case-in-brief - Argentina Currency Devaluation Your company is currently operating in Argentina. Management is concerned to what extent the Argentine peso will be devalued. It wants to examine two scenarios: one where the currency drops 15% and one where it drops 26%. Currently, the exchange rate is 94 pesos (ARS$ 94) to 1 US dollar (US$1). Contribution after marketing in Argentina was 21% of sales (see Exhibit). Your goal is to maintain this percentage. Exhibit: Argentina Contribution after Marketing (ARSS Argentine Pesos) Unit Sales Manufacturer Sales Costs Gross Margin Total Marketing Contribution after Marketing QUESTION 1 Units 46 ARS 325.9 183.3 73.3 69.3 100% 142.6 44% % 56% 22% 21% How would the devaluation of the Argentine peso (ARSS) affect your contribution in the home currency (US$)? Current contribution in USD (home currency): USD $ 0.000 Contribution in USD after 15% drop: USD $ 0.000 Contribution in USD after 26% drop: USD $ 0.000 Millions Million Million Go to last
Case-in-brief - Argentina Currency Devaluation Your company is currently operating in Argentina. Management is concerned to what extent the Argentine peso will be devalued. It wants to examine two scenarios: one where the currency drops 15% and one where it drops 26%. Currently, the exchange rate is 94 pesos (ARS$ 94) to 1 US dollar (US$1). Contribution after marketing in Argentina was 21% of sales (see Exhibit). Your goal is to maintain this percentage. Exhibit: Argentina Contribution after Marketing (ARSS Argentine Pesos) Unit Sales Manufacturer Sales Costs Gross Margin Total Marketing Contribution after Marketing QUESTION 1 Units 46 ARS 325.9 183.3 73.3 69.3 100% 142.6 44% % 56% 22% 21% How would the devaluation of the Argentine peso (ARSS) affect your contribution in the home currency (US$)? Current contribution in USD (home currency): USD $ 0.000 Contribution in USD after 15% drop: USD $ 0.000 Contribution in USD after 26% drop: USD $ 0.000 Millions Million Million Go to last
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
Problem 1Q
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