BYOB is a monopolist in beer production and distribution in the imaginary economy of Hopsville. Suppose that BYOB cannot price discriminate; that is, it sells its beer at the same price per can to all customers. The following graph shows the marginal cost (MC), marginal revenue (MR), average total cost (ATC), and demand (D) for beer in this market. Place the black point (plus symbol) on the graph to indicate the profit-maximizing price and quantity for BYOB. If BYOB is making a profit, use the green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple rectangle (diamond symbols) to shade in the area representing its loss. 4.00 3.50 Monopoly Outcome 3.00 2.50 Profit АТC 2.00 Loss 1.50 1.00 МС 0.50 D MR 0 0 0.5 1.0 1.5 2.0 2.5 3.0 3.5 40 QUANTITY (Thousands of cans of beer) Suppose that BYOB charges $2.00 per can. Your friend Dmitri says that since BYOB is a monopoly with market power, it should charge a higher price of $2.25 per can because this will increase BYOB's profit. PRICE (Dollars per can) Place the black point (plus symbol) on the following graph to indicate the profit-maximizing price and quantity for BYOB. If BYOB is making a profit, use the green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple rectangle (diamond symbols) to shade in the area representing the loss. 4.00 3.50 Monopoly Outcome 3.00 2.50 Profit 2.00 Loss 1.50 АТC 1.00 0.50 MC D MR 0 0 0.5 1.0 1.5 2.0 2.5 3.0 3.5 4.0 QUANTITY(Thousands of cans of beer) PRICE (Dollars per unit)

ENGR.ECONOMIC ANALYSIS

14th Edition

ISBN:9780190931919

Author:NEWNAN

Publisher:NEWNAN

Chapter1: Making Economics Decisions

Section: Chapter Questions

Problem 1QTC

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Question

Complete the following table to determine whether Dmitri is correct.

Price	Quantity Demanded	Total Revenue	Total Cost	Profit
(Dollars per can)	(Cans)	(Dollars)	(Dollars)	(Dollars)
2.00
2.25

Given the earlier information, Dmitri correct in his assertion that BYOB should charge $2.25 per can.

Suppose that a technological innovation decreases BYOB’s costs so that it now faces the marginal cost (MC) and average total cost (ATC) given on the following graph. Specifically, the technological innovation causes a decrease in average fixed costs, thereby lowering the ATC curve and moving the MC curve.

BYOB is a monopolist in beer production and distribution in the imaginary economy of Hopsville. Suppose that BYOB cannot price discriminate; that is,
it sells its beer at the same price per can to all customers. The following graph shows the marginal cost (MC), marginal revenue (MR), average total
cost (ATC), and demand (D) for beer in this market.
Place the black point (plus symbol) on the graph to indicate the profit-maximizing price and quantity for BYOB. If BYOB is making a profit, use the
green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple rectangle
(diamond symbols) to shade in the area representing its loss.
4.00
3.50
Monopoly Outcome
3.00
2.50
Profit
АТC
2.00
Loss
1.50
1.00
МС
0.50
D
MR
0
0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
40
QUANTITY (Thousands of cans of beer)
Suppose that BYOB charges $2.00 per can. Your friend Dmitri says that since BYOB is a monopoly with market power, it should charge a higher price
of $2.25 per can because this will increase BYOB's profit.
PRICE (Dollars per can)

Place the black point (plus symbol) on the following graph to indicate the profit-maximizing price and quantity for BYOB. If BYOB is making a profit,
use the green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple
rectangle (diamond symbols) to shade in the area representing the loss.
4.00
3.50
Monopoly Outcome
3.00
2.50
Profit
2.00
Loss
1.50
АТC
1.00
0.50
MC
D
MR
0
0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
4.0
QUANTITY(Thousands of cans of beer)
PRICE (Dollars per unit)

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