Business Decision Case The following total cost data are for Ralston Manufacturing Company which has a normal capacity per period of 400,000 units of product that sell for $18 each. For he foreseeable future, regular sales volume should continue at normal capacity of production.
Cost-Volume-Profit Analysis
Cost Volume Profit (CVP) analysis is a cost accounting method that analyses the effect of fluctuating cost and volume on the operating profit. Also known as break-even analysis, CVP determines the break-even point for varying volumes of sales and cost structures. This information helps the managers make economic decisions on a short-term basis. CVP analysis is based on many assumptions. Sales price, variable costs, and fixed costs per unit are assumed to be constant. The analysis also assumes that all units produced are sold and costs get impacted due to changes in activities. All costs incurred by the company like administrative, manufacturing, and selling costs are identified as either fixed or variable.
Marginal Costing
Marginal cost is defined as the change in the total cost which takes place when one additional unit of a product is manufactured. The marginal cost is influenced only by the variations which generally occur in the variable costs because the fixed costs remain the same irrespective of the output produced. The concept of marginal cost is used for product pricing when the customers want the lowest possible price for a certain number of orders. There is no accounting entry for marginal cost and it is only used by the management for taking effective decisions.
How would I present an analysis supporting a decision to accept or reject the special order? Assuming Ralstons regular sales are not affected by this order.
![Business Decision Case The following total cost data are for Ralston Manufacturing Company,
which has a normal capacity per period of 400,000 units of product that sell for $18 each. For the
foreseeable future, regular sales volume should continue at normal capacity of production.](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2Fc3178b11-0d89-4944-aaab-005f74046825%2F809e1c69-9c3d-43df-85e3-751d1aa15dc3%2Fpit68k_processed.jpeg&w=3840&q=75)
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Chapter 6 Cost-Volume-Profit Relationships
265
Direct materials. .
$1,720,000
1,120,000
560,000
880,000
720,000
200,000
Direct labor...
Variable overhead
Fixed overhead (Note 1).
Selling expense (Note 2)
Administrative expense (fixed)
$5,200,000
Notes:
1. Beyond normal capacity, fixed overhead cost increases $30,000 for each 20,000 units or fraction
thereof until a maximum capacity of 640,000 units is reached.
2. Selling expenses are a 10% sales commission. Ralston pays only one-half of the regular sales
commission rates on any sale of 20,000 or more units.
Ralston's sales manager has received a special order for 48,000 units from a large discount chain at a
special price of $16 each, F.O.B. factory. The controller's office has furnished the following additional
cost data related to the special order:
1. Changes in the product's construction will reduce direct materials $1.80 per unit.
2. Special processing will add 25% to the per-unit direct labor costs.
3. Variable overhead will continue at the same proportion of direct labor costs.
4. Other costs should not be affected.
Required
Present an analysis supporting a decision to accept or reject the special order. Assume Ralston's
regular sales are not affected by this special order.
a.
11](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2Fc3178b11-0d89-4944-aaab-005f74046825%2F809e1c69-9c3d-43df-85e3-751d1aa15dc3%2Fv1etpn_processed.jpeg&w=3840&q=75)
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