Assume the average Texas adult (21+ years of age) consumes 3.50 gallons of craft beer per year. What is the market potential for the six- county area in gallons of beer sold? Round your answer to the nearest full gallon (no decimal places). Do not include commas in your answer.

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Table 1. Population Data for Six-County
Area of North Texas
Denton
Collin
Wise
Tarrant
Dallas
Cook
Total % of
Population Texas
662,614
782,491
59,127
1,809,000
2,368,000
38,437
5,719,669
3.96
4.68
0.35
10.82
14.17
0.23
34.21
21+
D Question 1
410,827
485,152
36,659
1,121,598
1,468,184
23,833
3,546,253
[1] Guiltinan, Joseph P, Gordon W. Paul, and Thomas J.
Maden. 1997. Marketing Management Strategies and
Programs. New York: McGraw-Hill.
Assume the average Texas adult (21+ years of
age) consumes 3.50 gallons of craft beer per
year. What is the market potential for the six-
county area in gallons of beer sold? Round your
answer to the nearest full gallon (no decimal
places). Do not include commas in your answer.
Transcribed Image Text:Table 1. Population Data for Six-County Area of North Texas Denton Collin Wise Tarrant Dallas Cook Total % of Population Texas 662,614 782,491 59,127 1,809,000 2,368,000 38,437 5,719,669 3.96 4.68 0.35 10.82 14.17 0.23 34.21 21+ D Question 1 410,827 485,152 36,659 1,121,598 1,468,184 23,833 3,546,253 [1] Guiltinan, Joseph P, Gordon W. Paul, and Thomas J. Maden. 1997. Marketing Management Strategies and Programs. New York: McGraw-Hill. Assume the average Texas adult (21+ years of age) consumes 3.50 gallons of craft beer per year. What is the market potential for the six- county area in gallons of beer sold? Round your answer to the nearest full gallon (no decimal places). Do not include commas in your answer.
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