Assume that in a marketing study it has been found that on a fall Saturday afternoon 15% of adult men watch sports programming on network A from 1:00 P.M. to 2:00 P.M., 18% watch on network C from 2:00 P.M. to 3:00 P.M., and 7% watch on both networks. For simplicity assume that viewers of these programs are sure to see advertisements if they are watching a program. What is the probability that the ad will be seen by a randomly chosen adult man if Chips ‘n’ Fish Restaurants advertise only on network A during the sports programming segment? What is the probability that the ad will be seen by a randomly chosen adult man if Chips ‘n’ Fish Restaurants advertise on both networks during the sports programming segment? If Chips ‘n’ Fish Restaurants advertise on both networks during the sports programming segment, what is the probability that an ad will be seen only on network C?
Assume that in a marketing study it has been found that on a fall Saturday afternoon 15% of adult men watch sports programming on network A from 1:00 P.M. to 2:00 P.M., 18% watch on network C from 2:00 P.M. to 3:00 P.M., and 7% watch on both networks. For simplicity assume that viewers of these programs are sure to see advertisements if they are watching a program.
What is the probability that the ad will be seen by a randomly chosen adult man if Chips ‘n’ Fish Restaurants advertise only on network A during the sports programming segment?
What is the probability that the ad will be seen by a randomly chosen adult man if Chips ‘n’ Fish Restaurants advertise on both networks during the sports programming segment?
If Chips ‘n’ Fish Restaurants advertise on both networks during the sports programming segment, what is the probability that an ad will be seen only on network C?
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