As coronavirus infections rise alarmingly, governments across the globe continue to implement measures to curb its spread and protect human life. Such measures include lockdowns, shutdowns, border closures and prohibition of events. These measures have helped to slow down the spread of the COVID-19 virus and reduced the heightened pressure on all national healthcare systems. However, these measures, by extension, threaten the continued survival of firms in all industries globally. You are required to make a contribution about how the COVID-19 pandemic has affected the performance of your industry. What have been the strategic responses by firms in the industry to curb the impact of the pandemic on their performance? Please choose any related firm and solve it for me, it is urgent.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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As coronavirus infections rise alarmingly, governments across the globe continue to implement measures to curb its spread and protect human life. Such measures include lockdowns, shutdowns, border closures and prohibition of events. These measures have helped to slow down the spread of the COVID-19 virus and reduced the heightened pressure on all national healthcare systems. However, these measures, by extension, threaten the continued survival of firms in all industries globally.

You are required to make a contribution about how the COVID-19 pandemic has affected the performance of your industry. What have been the strategic responses by firms in the industry to curb the impact of the pandemic on their performance? Please choose any related firm and solve it for me, it is urgent. 

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