Answer the questions below   1. Are events a product? Why or why not? 2. Are events a service? Why or why not? 3. Are events an experience? Why or why not?

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter13: Services Marketing
Section13.2: American Express Delivers Service With Calls, Tweets, And Apps
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Answer the questions below

 

1. Are events a product? Why or why not?

2. Are events a service? Why or why not?

3. Are events an experience? Why or why not? 

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