Answered: ake Collins purchased the DV8…

Social Psychology (10th Edition)

10th Edition

ISBN:9780134641287

Author:Elliot Aronson, Timothy D. Wilson, Robin M. Akert, Samuel R. Sommers

Publisher:Elliot Aronson, Timothy D. Wilson, Robin M. Akert, Samuel R. Sommers

Chapter1: Introducing Social Psychology

Section: Chapter Questions

Problem 1RQ1

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Question

Jake Collins purchased the DV8 l000blogger digital video camera and was quickly disappointed with the product. He wrote the following review on the company’s online product review site:

Jakeman - RATING: 1 Star

Just bought the DV8 1000blogger cam. What a piece of garbage! The website claims it has an “ergonomic design.” Whatever. Maybe it’s ergonomic for an orangutan. It takes two hands to zoom and focus. How are you supposed to hold the camera?

A tripod would work, but then why buy a blogger cam? Might as well hire a film crew. In addition to being a pain in the you-know-what to operate, the touch screen is hard to navigate, and it’s so last century.

The video quality ¡s pretty solid, but who can take a video when you can’t even focus the camera or manage the files? Avoid the DV8. It’s a waste of time.

The new intern in the customer service department has been asked to respond to Jake’s post. What advice should you give the intern as he prepares his response?

Show appreciation for the feedback.

Ignore the negative comments.

Don’t respond to this post, as it is too negative.

Expert Solution