According to Table 8-2, which describes a media selection problem, what would the objective function be? A Maximize 7000T + 8500N + 300OR B Minimize 10T + 7N + 20R Maximize 10T + 7N + 20R D Minimize 800T + 1000N + 400R E) Minimize 7000T + 8500N + 30OOR

Practical Management Science
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Chapter2: Introduction To Spreadsheet Modeling
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pls help me choose the correct choice

Table 8-2
Diamond Jeweler's is trying to determine how to advertise in order to maximize their exposure. Their weekly advertising
budget is $10,000. They are considering three possible media: tv, newspaper, and radio. Information regarding cost and
exposure is given in the table below:
f8g1q39g1.gif
audience
maximum
reached
cost per
ads per
week
per ad
7,000
Medium
ad ($)
TV
800
10
Newspaper
Radio
8,500
1000
7
3,000
400
20
Let T= the # of tv ads, N = the # of newspaper ads, and R = the # of radio ads
According to Table 8-2, which describes a media selection problem, what would the objective function be?
A Maximize 7000T + 8500N + 3000OR
B Minimize 10T + 7N + 20R
c) Maximize 10T + 7N + 20R
D Minimize 80OT + 1000N + 400R
E) Minimize 7000T + 8500N + 3000R
Transcribed Image Text:Table 8-2 Diamond Jeweler's is trying to determine how to advertise in order to maximize their exposure. Their weekly advertising budget is $10,000. They are considering three possible media: tv, newspaper, and radio. Information regarding cost and exposure is given in the table below: f8g1q39g1.gif audience maximum reached cost per ads per week per ad 7,000 Medium ad ($) TV 800 10 Newspaper Radio 8,500 1000 7 3,000 400 20 Let T= the # of tv ads, N = the # of newspaper ads, and R = the # of radio ads According to Table 8-2, which describes a media selection problem, what would the objective function be? A Maximize 7000T + 8500N + 3000OR B Minimize 10T + 7N + 20R c) Maximize 10T + 7N + 20R D Minimize 80OT + 1000N + 400R E) Minimize 7000T + 8500N + 3000R
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