According to "All time box office rank", Avengers: Endgame in 2019 is the highest life time gross at $2.7 billion. FYI, Box office is calculated with the number of ticket sales multiplied by the price of ticket.  However, your grandpa said "No, that's not true, when I was young, everyone went to see Star Wars: Episode IV - A New Hope, back in 1977. I am sure that Star Wors Episode IV probably sold more tickets than Avengers Endgame.". It turned out that your grandpa was right. Explain succinctly why.

ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN:9780190931919
Author:NEWNAN
Publisher:NEWNAN
Chapter1: Making Economics Decisions
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According to "All time box office rank", Avengers: Endgame in 2019 is the highest life time gross at $2.7 billion. FYI, Box office is calculated with the number of ticket sales multiplied by the price of ticket. 

However, your grandpa said "No, that's not true, when I was young, everyone went to see Star Wars: Episode IV - A New Hope, back in 1977. I am sure that Star Wors Episode IV probably sold more tickets than Avengers Endgame.".

It turned out that your grandpa was right. Explain succinctly why.

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