Accents Associates sells only one product, with a current selling price of $70 per unit Variable costs are 40% of this selling price, and fixed costs are $12.000 per month Management has decided to reduce the selling price to $65 per unit in an effort to increase sales. Assume that the cost of the product and fixed operating expenses are not changed by this reduction in selling price. At the reduced selling price of $65 per unit, the contribution margin ratio is (Round the answer to one decimal place) Mutiple Choice O O 600% 52.8% 56.9% 4315

Survey of Accounting (Accounting I)
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Author:Carl Warren
Publisher:Carl Warren
Chapter12: Differential Analysis And Product Pricing
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Problem 1SEQ: Mario Company is considering discontinuing a product. The costs of the product consist of $20,000...
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Accents Associates sells only one product, with a current selling price of $70 per unit. Variable costs are 40% of this selling price, and fixed costs are
$12,000 per month Management has decided to reduce the selling price to $65 per unit in an effort to increase sales. Assume that the cost of the
product and fixed operating expenses are not changed by this reduction in selling price.
At the reduced selling price of $65 per unit, the contribution margin ratio is (Round the answer to one decimal place.)
Multiple Choice
O
O
60.0%
52.9%
431%
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Transcribed Image Text:6 2024348 Print Mc Graw Hill Accents Associates sells only one product, with a current selling price of $70 per unit. Variable costs are 40% of this selling price, and fixed costs are $12,000 per month Management has decided to reduce the selling price to $65 per unit in an effort to increase sales. Assume that the cost of the product and fixed operating expenses are not changed by this reduction in selling price. At the reduced selling price of $65 per unit, the contribution margin ratio is (Round the answer to one decimal place.) Multiple Choice O O 60.0% 52.9% 431% < Prev 6 of 17 Next >
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