A large company in the communication and publishing industry has quantified the relationshipbetween the price of one of its products and the demand for this product as Price = 150 − 0.01× Demand for an annual printing of this particular product. The fixed costs per year (i.e., perprinting) = RM50,000 and the variable cost per unit= RM40. a) Analyze what is the maximum profit that can be achieved if the maximum expected demand is 6,000 units per year. b) Compute what is the unit price at this point of optimal demand.

ENGR.ECONOMIC ANALYSIS
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Chapter1: Making Economics Decisions
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A large company in the communication and publishing industry has quantified the relationship
between the price of one of its products and the demand for this product as Price = 150 − 0.01
× Demand for an annual printing of this particular product. The fixed costs per year (i.e., per
printing) = RM50,000 and the variable cost per unit= RM40.


a) Analyze what is the maximum profit that can be achieved if the maximum expected demand is 6,000 units per year.


b) Compute what is the unit price at this point of optimal demand.

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