A clothing chain is considering two different locations for a new retail outlet. The organization has identified the four factors listed in the following table as the basis for evaluation, and it has assigned weights as shown. The manager has rated each location on each factor, on a 100-point basis (higher scores are better), as shown under the respective columns for Georgetown and Biabou. Calculate the weighted score for each alternative location. Which location should be chosen?
A clothing chain is considering two different locations for a new retail outlet. The organization has identified the four factors listed in the following table as the basis for evaluation, and it has assigned weights as shown. The manager has rated each location on each factor, on a 100-point basis (higher scores are better), as shown under the respective columns for Georgetown and Biabou. Calculate the weighted score for each alternative location. Which location should be chosen?
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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A clothing chain is considering two different locations for a new retail outlet. The organization has identified the four factors listed in the following table as the basis for evaluation, and it has assigned weights as shown. The manager has rated each location on each factor, on a 100-point basis (higher scores are better), as shown under the respective columns for Georgetown and Biabou.
-
Calculate the weighted score for each alternative location.
-
Which location should be chosen?
Transcribed Image Text:Factor
1
2
3
4
Factor
Description
Average
community
income
Community
growth
potential
Availability of
public
transportation
Labor cost
Weight Georgetown Biabou
.40
.25
.15
.20
75
60
45
80
70
80
90
60
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