A city has built a bridge over a river and it decides to charge a toll to everyone who crosses. For one year, the city charges a variety of different tolls and records information on how many drivers cross the bridge. The city thus gathers information about elasticity of demand. If the city wishes to raise as much revenue as possible from the tolls, where will the city decide to charge a toll: in the inelastic portion of the demand curve, the elastic portion of the demand curve, or the unit elastic portion? Explain.

ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN:9780190931919
Author:NEWNAN
Publisher:NEWNAN
Chapter1: Making Economics Decisions
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A city has built a bridge over a river and it decides to charge a toll to everyone who
crosses. For one year, the city charges a variety of different tolls and records
information on how many drivers cross the bridge. The city thus gathers information
about elasticity of demand. If the city wishes to raise as much revenue as possible
from the tolls, where will the city decide to charge a toll: in the inelastic portion of the
demand curve, the elastic portion of the demand curve, or the unit elastic portion?
Explain.
Economists define normal goods as having a positive income elasticity. We can
divide normal goods into two types: Those whose income elasticity is less than one
and those whose income elasticity is greater than one. Think about products that
would fall into each category. Can you come up with a name for each category?
10
11
Transcribed Image Text:A city has built a bridge over a river and it decides to charge a toll to everyone who crosses. For one year, the city charges a variety of different tolls and records information on how many drivers cross the bridge. The city thus gathers information about elasticity of demand. If the city wishes to raise as much revenue as possible from the tolls, where will the city decide to charge a toll: in the inelastic portion of the demand curve, the elastic portion of the demand curve, or the unit elastic portion? Explain. Economists define normal goods as having a positive income elasticity. We can divide normal goods into two types: Those whose income elasticity is less than one and those whose income elasticity is greater than one. Think about products that would fall into each category. Can you come up with a name for each category? 10 11
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