4. Profit maximization and loss minimization BYOB is a monopolist in beer production and distribution in the imaginary economy of Hopsville. Suppose that BYOB cannot price discriminate; that is, it sells its beer at the same price per can to all customers. The following graph shows the marginal cost (MC), marginal revenue (MR), average total cost (ATC), and demand (D) for beer in this market. Place the black point (plus symbol) on the graph to indicate the profit-maximizing price and quantity for BYOB. IF BYOB is making a profit, use the green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple rectangle (diamond symbols) to shade in the area representing its loss. per can) PRICE (Dollars per 4.00 3.50 3.00 2.50 2.00 1.50 1.00 + 0.50 MC 0 0 0.5 ATC MR 1.0 1.5 2.0 2.5 3.0 QUANTITY (Thousands of cans of beer) 3.5 D 4.0 Monopoly Outcome Profit Loss

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Homework(Ch 15)
4. Profit maximization and loss minimization
BYOB is a monopolist in beer production and distribution in the imaginary economy of Hopsville. Suppose that BYOB cannot price discriminate; that is,
it sells its beer at the same price per can to all customers. The following graph shows the marginal cost (MC), marginal revenue (MR), average total
cost (ATC), and demand (D) for beer in this market.
Place the black point (plus symbol) on the graph to indicate the profit-maximizing price and quantity for BYOB. If BYOB is making a profit, use the
green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple rectangle
(diamond symbols) to shade in the area representing its loss.
PRICE (Dollars per can)
4.00
3.50
3.00
2.50
2.00
1.50
1.00
0.50
0
MC
0
0.5
ATC
1.5
MR
1.0
2.0 2.5 3.0
QUANTITY (Thousands of cans of beer)
3.5
4.0
+
Monopoly Outcome
OL
Profit
Loss
a
I'
n
Transcribed Image Text:Homework(Ch 15) 4. Profit maximization and loss minimization BYOB is a monopolist in beer production and distribution in the imaginary economy of Hopsville. Suppose that BYOB cannot price discriminate; that is, it sells its beer at the same price per can to all customers. The following graph shows the marginal cost (MC), marginal revenue (MR), average total cost (ATC), and demand (D) for beer in this market. Place the black point (plus symbol) on the graph to indicate the profit-maximizing price and quantity for BYOB. If BYOB is making a profit, use the green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple rectangle (diamond symbols) to shade in the area representing its loss. PRICE (Dollars per can) 4.00 3.50 3.00 2.50 2.00 1.50 1.00 0.50 0 MC 0 0.5 ATC 1.5 MR 1.0 2.0 2.5 3.0 QUANTITY (Thousands of cans of beer) 3.5 4.0 + Monopoly Outcome OL Profit Loss a I' n
Price
(Dollars per can)
2.75
Given the earlier information, Carlos
PRICE (Dolars per unit)
4.00
3.50
3.00
2.50
2.00
Suppose that a technological innovation decreases BYOB's costs so that it now faces the marginal cost (MC) and average total cost (ATC) given on the
following graph. Specifically, the technological innovation causes a decrease in average fixed costs, thereby lowering the ATC curve and moving the MC
curve.
1.50
3.00
Place the black point (plus symbol) on the following graph to indicate the profit-maximizing price and quantity for BYOB. If BYOB is making a profit,
use the green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple
rectangle (diamond symbols) to shade in the area representing the loss.
1.00
0.50
0
Quantity Demanded
MC
(Cans)
0
05
Total Revenue
ATC
15
(Dollars)
MR
correct in his assertion that BYOB should charge $3.00 per can.
25 30
20
1.0
QUANTITY (Thousands of cars of beer)
Total Cost
(Dollars)
45
D
4.0
Profit
(Dollars)
+00
Manapaly Outcome
Profit
Loss
?
Transcribed Image Text:Price (Dollars per can) 2.75 Given the earlier information, Carlos PRICE (Dolars per unit) 4.00 3.50 3.00 2.50 2.00 Suppose that a technological innovation decreases BYOB's costs so that it now faces the marginal cost (MC) and average total cost (ATC) given on the following graph. Specifically, the technological innovation causes a decrease in average fixed costs, thereby lowering the ATC curve and moving the MC curve. 1.50 3.00 Place the black point (plus symbol) on the following graph to indicate the profit-maximizing price and quantity for BYOB. If BYOB is making a profit, use the green rectangle (triangle symbols) to shade in the area representing its profit. On the other hand, if BYOB is suffering a loss, use the purple rectangle (diamond symbols) to shade in the area representing the loss. 1.00 0.50 0 Quantity Demanded MC (Cans) 0 05 Total Revenue ATC 15 (Dollars) MR correct in his assertion that BYOB should charge $3.00 per can. 25 30 20 1.0 QUANTITY (Thousands of cars of beer) Total Cost (Dollars) 45 D 4.0 Profit (Dollars) +00 Manapaly Outcome Profit Loss ?
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