27. The following are the monthly figures of advertising expenditure and sales of a firfi. It is generally found that advertising expenditure has its impact on sales after 2 months. Allowing for this time lag, calculate coefficient of correlation. et- Sales Advertising Expenditure C (Rs. lakh) ('000) 00 50 af 60 Advertising Expenditure ('000) Months Months Sales (Rs. lakh) Jan. 1,200 88 July 140 2,400 Aug. e8s Sep. Feb. 1,500 160 2,600 March 70 1,600 170 2,800 Oct. e80 Nov. 90 2,000 190 2,900 April May re 2,200 2,500 120 200 3,100 June 150 Dec. eat 250 3,900

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27. The following are the monthly figures of advertising expenditure and sales
ot a firfi. It is generally found that advertising expenditure has its impact on sales after 2
months. Allowing for this time lag, calculate coefficient of correlation.
Advertising
Expenditure (Rs. lakh)
('000)
00 50
af 60
Sales
Months Advertising
Expenditure
('000)
Months
Sales
(Rs. lakh)
1,200
July
Aug.
Sep.
Jan.
140
2,400
Feb.
1,500
160
2,600
89
March
A 70
1,600
170
2,800
90
2,000
Oct.
190
2,900
April
May
e80
Nov.
te
120
2,200
200
3,100
T48
June
150
2,500
Dec.
250
3,900
of
20
Transcribed Image Text:27. The following are the monthly figures of advertising expenditure and sales ot a firfi. It is generally found that advertising expenditure has its impact on sales after 2 months. Allowing for this time lag, calculate coefficient of correlation. Advertising Expenditure (Rs. lakh) ('000) 00 50 af 60 Sales Months Advertising Expenditure ('000) Months Sales (Rs. lakh) 1,200 July Aug. Sep. Jan. 140 2,400 Feb. 1,500 160 2,600 89 March A 70 1,600 170 2,800 90 2,000 Oct. 190 2,900 April May e80 Nov. te 120 2,200 200 3,100 T48 June 150 2,500 Dec. 250 3,900 of 20
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