2.21 A team of researchers (Singer et al., 2000) used the urvey of Consumer Attitudes to investigate whether incen- ives would improve the response rates on telephone surveys. A national sample of 735 households was randomly selected, nd all 735 of the households were sent an "advance letter" xplaining that the household would be contacted shortly for telephone survey. However, 368 households were randomly ssigned to receive a monetary incentive along with the ad- ance letter, and the other 367 households were assigned to eceive only the advance letter. Here are the data on how nany households responded to the telephone survey. Received an incentive? Yes No Total Responded to the telephone survey? Yes 286 245 531 No 82 122 204 Total 368 367 735

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**Study on Incentives and Response Rates in Telephone Surveys**

A team of researchers (Singer et al., 2000) conducted a study using the Survey of Consumer Attitudes to determine if incentives would enhance response rates in telephone surveys. A national sample of 735 households was selected for the study. All households received an "advance letter" explaining the upcoming phone survey. Out of these, 368 households were randomly chosen to receive a monetary incentive along with the letter, while the remaining 367 households received only the advance letter. The following data illustrates the response outcomes:

|                                         | **Received an Incentive?** |       |         |
|--------------------------------|---------------------------|-------|-------|
| **Responded to the telephone survey?** | **Yes**                   | **No** | **Total** |
| Yes                                     | 286                       | 245   | 531     |
| No                                      | 82                        | 122   | 204     |
| **Total**                               | 368                       | 367   | 735     |

**Explanation:**

- **Incentive Group:**
  - 286 households responded to the survey.
  - 82 households did not respond.
  
- **No Incentive Group:**
  - 245 households responded to the survey.
  - 122 households did not respond.
  
In total, 531 households participated in the survey, while 204 did not. The study seeks to highlight the impact of incentives on participation rates in telephone surveys.
Transcribed Image Text:**Study on Incentives and Response Rates in Telephone Surveys** A team of researchers (Singer et al., 2000) conducted a study using the Survey of Consumer Attitudes to determine if incentives would enhance response rates in telephone surveys. A national sample of 735 households was selected for the study. All households received an "advance letter" explaining the upcoming phone survey. Out of these, 368 households were randomly chosen to receive a monetary incentive along with the letter, while the remaining 367 households received only the advance letter. The following data illustrates the response outcomes: | | **Received an Incentive?** | | | |--------------------------------|---------------------------|-------|-------| | **Responded to the telephone survey?** | **Yes** | **No** | **Total** | | Yes | 286 | 245 | 531 | | No | 82 | 122 | 204 | | **Total** | 368 | 367 | 735 | **Explanation:** - **Incentive Group:** - 286 households responded to the survey. - 82 households did not respond. - **No Incentive Group:** - 245 households responded to the survey. - 122 households did not respond. In total, 531 households participated in the survey, while 204 did not. The study seeks to highlight the impact of incentives on participation rates in telephone surveys.
**a.** Was this an observational study or an experiment? How are you deciding?

**b.** What are the observational units?
Transcribed Image Text:**a.** Was this an observational study or an experiment? How are you deciding? **b.** What are the observational units?
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