2. Your friend Sam is always in the know about new gadgets coming out. He alway and greatest cell phone. Which of the following types of adopters best describes O early adopter O innovator O early-majority adopter
2. Your friend Sam is always in the know about new gadgets coming out. He alway and greatest cell phone. Which of the following types of adopters best describes O early adopter O innovator O early-majority adopter
Chapter3: The Marketing Environment
Section: Chapter Questions
Problem 5DYMP
Question
Transcribed Image Text:2. Your friend Sam is always in the know about new gadgets coming out. He always has the latest
and greatest cell phone. Which of the following types of adopters best describes Sam?
O early adopter
O innovator
O early-majority adopter
O laggard
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