1. Two main constraints of marketing research are A. sample and methodology B. time and budget C. exploratory research and causal research D. potential findings and value E. research type and the number of researchers 2. Which one of the following statements about core competencies is NOT true? A. Core competencies are rare B. Core competencies are easy to imitate Core competencies are not C. substitutable D. All of the above are true E. Core competencies are valuable
1. Two main constraints of marketing research are A. sample and methodology B. time and budget C. exploratory research and causal research D. potential findings and value E. research type and the number of researchers 2. Which one of the following statements about core competencies is NOT true? A. Core competencies are rare B. Core competencies are easy to imitate Core competencies are not C. substitutable D. All of the above are true E. Core competencies are valuable
Economics Today and Tomorrow, Student Edition
1st Edition
ISBN:9780078747663
Author:McGraw-Hill
Publisher:McGraw-Hill
Chapter11: Marketing And Distribution
Section11.1: The Charging Role Of Marketing
Problem 1R
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
Transcribed Image Text:1.
Two main constraints of marketing research are
A. sample and methodology
B.
time and budget
C.
exploratory research and causal
research
D.
potential findings and value
E.
research type and the number of
researchers
2.
Which one of the following statements about core
competencies is NOT true?
A.
Core competencies are rare
B.
Core competencies are easy to imitate
Core competencies are not
C.
substitutable
D.
All of the above are true
E.
Core competencies are valuable
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