1. Describe why there is special pressure to perform well in events. 2. Why is it crucial to identify the importance of an issue when conducting risk analysis? 3. List and describe four ways that you can set the expectations of guests. 4. Explain the concept of managing touch points. 5. In events, you offer the customer both goods and services. Explain this concept.

1. Describe why there is special pressure to perform well in events. 2. Why is it crucial to identify the importance of an issue when conducting risk analysis? 3. List and describe four ways that you can set the expectations of guests. 4. Explain the concept of managing touch points. 5. In events, you offer the customer both goods and services. Explain this concept.

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter9: Decision Making Under Uncertainty

Section: Chapter Questions

Problem 37P

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