1, Why do you think communication models were introduced?

Social Psychology (10th Edition)
10th Edition
ISBN:9780134641287
Author:Elliot Aronson, Timothy D. Wilson, Robin M. Akert, Samuel R. Sommers
Publisher:Elliot Aronson, Timothy D. Wilson, Robin M. Akert, Samuel R. Sommers
Chapter1: Introducing Social Psychology
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1, Why do you think communication models were introduced?

2. How do the communication models differ from one another?

3. If you were to choose a conceptual model for communication, what would you prefer and why?

Communication Processes
To have a good grasp of the communication transaction, consider several
communication models and see common variables that contribute to the success of efficient
communication. A model is often abstract. It helps you understand how a communication
process works. It is only by knowing the flow of communication that you will be able to make
the communication process effective.
1. Aristotle's Linear Model of Communication
Speaker > Speech → Audience
2. Laswell's Model
Communicator → Message → Medium → Receiver → Effect
3. Shannon- Weaver's Model
Sender → Encoder → Channel → Decoder → Receiver
4. David Berlo's Model
Source → Messages → Channel → Receiver
Transcribed Image Text:Communication Processes To have a good grasp of the communication transaction, consider several communication models and see common variables that contribute to the success of efficient communication. A model is often abstract. It helps you understand how a communication process works. It is only by knowing the flow of communication that you will be able to make the communication process effective. 1. Aristotle's Linear Model of Communication Speaker > Speech → Audience 2. Laswell's Model Communicator → Message → Medium → Receiver → Effect 3. Shannon- Weaver's Model Sender → Encoder → Channel → Decoder → Receiver 4. David Berlo's Model Source → Messages → Channel → Receiver
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