0. Which of the following description about e-mail marketing is not true? A. e-mail can be a very powerful element in any company’s advertising strategy. B. conversion rates on requested e-mail messages are much lower than the click-through rates on  banner ads. C. companies should send e-mail messages to Web site visitors who expressly request information on a particular topic or about a specific product D. company should make sure that any other marketing efforts it is undertake at the same time are delivering a message that is consistent with the e-mail campaign’s message

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Phases of web development

The process of developing web application and websites which works using the internet is known as web development. Web developers need to use scripting languages at both the server and client end. A content management system is necessary to create a static website (one page) to a full-blown web application. Website development includes the coding of the application logic, designing the user interface, incorporation of database and managing the user queries, hosting the website on the server, and maintaining and updating the website.