. An  electricity  producer  has  a  constant  marginal  cost  of  production equal  to $40  per  megawatt.   The  residual  demand  for  its  electricity  is  given  by P (q) = a−bq, where P is the price and q is the quantity of power generated by this producer.  The producer knows the slope, b, but he vertical intercept of the residual demand curve, a is unknown.  Assume A and B are greater than zero.  If you get stuck,  you may answer any of the following questions for special case where a = 80 And b = 0.5 for partial credit.   (a)  What is the marginal revenue, M R(q), for this producer?   b) What is the optimal q for this producer?   (c)  What is the electricity producer’s optimal price?

ENGR.ECONOMIC ANALYSIS
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Chapter1: Making Economics Decisions
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. An  electricity  producer  has  a  constant  marginal  cost  of  production

equal  to $40  per  megawatt.   The  residual  demand  for  its  electricity 

is  given  by P (q) = a−bq, where P is the price and q is the quantity of

power generated by this producer.  The producer knows the slope,

b, but he vertical intercept of the residual demand curve, a

is unknown.  Assume A and B are greater than zero.  If you get stuck,

 you may answer any of the following questions for special case where a = 80

And b = 0.5 for partial credit.

 

(a)  What is the marginal revenue, M R(q), for this producer?

 

b) What is the optimal q for this producer?

 

(c)  What is the electricity producer’s optimal price?

 

(d) What is the electricity producer’s optimal bid in a uniform price

Auction?

 

e) Suppose b is equal to zero. Would the producer have an incentive

to submit a bid above its marginal cost?  Explain.

 

 

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